International Orangutan Center – Indianapolis Zoo
BPI produced all media for the Simon Skjodt International Orangutan Center — a rare and unique zoo experience where visitors can personally connect with the orangutans. While the apes swing happily above, visitors explore current research, learn about their personalities, and even donate to help save their natural habitat.
In the entrance of the Orangutan exhibit, a five-minute documentary “Mother & Child,” emphasizes the special bond between a mother orangutan and her child.
Flanking the main atrium window, monitors playing Resident Profiles highlight personality traits and interesting facts about each resident orangutan. Every ninety-second clip gives visitors an insider’s point of view of life at the Orangutan Center. A three-screen presentation in the research demonstration area features interviews with key researchers about the noteworthy work at the zoo.
At the Conservation Portal visitors learn more about the orangutan habitat. With a swipe of a credit card, visitors can donate directly to stopping deforestation in the Borneo rainforest. A virtual tree with their name animates on a monitor above, as they get up-to-date information about those making a difference in orangutan research.
A Design Your Own Postcard allows visitors to select playful orangutan backgrounds and embellish with decorative stamps or photos, then email your design home.